FROM THE BLOG

Expert Says Branding Isn't A Part Of His Success

It’s more a “a lifestyle than anything else.”

To become an expert, you need to have a voice that sets you apart from others in your field, but first, you need credibility to achieve this level of respect.

There are plenty of bloggers out there who have thousands of followers listening to their tips and ideas. They have become thought leaders in their industries and their names appear alongside the title “expert.”

Dan Waldschmidt is a speaker, author, consultant and researcher. He’s been profiled in Business Insider, Business Week and Inc., and his book Edgy Conversations is scheduled to be published in March 2013.

But he doesn’t consider branding a part of his success, because it’s more of “a lifestyle than anything else,” Waldschmidt told us.

Read more from the source: Business Insider

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